Nocona

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Nocona

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Nocona
  • Nocona Sliding Conchos Leather Hip Belt
    $96.99
    FREE Domestic Ground Shipping over $99
  • Nocona Rhinestone Embellished Croc Print Leather Belt
    $82.99
    FREE Domestic Ground Shipping over $99
  • 4.0
    (1 Review)
    Nocona Cross Concho Studded Leather Belt
    $94.99 Original Price $75.02 Sale $19.97 79% Total Savings
    FREE Domestic Ground Shipping over $99
  • Nocona Concho Accent Painted Leather Western Belt
    $85.99 Original Price $38.02 Sale $47.97 44% Total Savings
    FREE Domestic Ground Shipping over $99
  • Nocona Southwest Stitched Leather Belt
    $49.99 Original Price $31.02 Sale $18.97 62% Total Savings
    FREE Domestic Ground Shipping over $99
  • Nocona Women's Thin Multicolored Concho Belt
    $66.99
    FREE Domestic Ground Shipping over $99
  • Nocona Men's Diamond Concho Nail Head Belt
    $56.99
    FREE Domestic Ground Shipping over $99
  • Nocona Women's Scroll Round Concho Belt
    $56.99
    FREE Domestic Ground Shipping over $99
  • Nocona Swirl Stitching Floral Concho Western Belt
    $49.99 Original Price $22.02 Sale $27.97 44% Total Savings
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  • 5.0
    (1 Review)
    Nocona Crystal Mesh Rhinestone Belt
    $99.99 Original Price $56.02 Sale $43.97 56% Total Savings
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  • Nocona Fancy Cutout Belt
    $50.99
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  • Nocona Wide Concho Disk Waist Belt
    $46.99
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  • Nocona Men's Ribbon Overlay Oval Concho Belt
    $36.99
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  • Nocona Men's Embossed Knot Concho Western Belt
    $82.99
    FREE Domestic Ground Shipping over $99
  • Nocona Embossed Rosette Concho Belt
    $86.99
    FREE Domestic Ground Shipping over $99
  • Nocona Men's Scalloped Overlay Leather Belt
    $36.99
    FREE Domestic Ground Shipping over $99
  • Nocona Bone Beaded Concho Ostrich Print Leather Belt
    $66.99
    FREE Domestic Ground Shipping over $99
  • Nocona Colorful Concho Chain Belt
    $66.99
    FREE Domestic Ground Shipping over $99
  • Nocona Women's Floral Tooled Turquoise Leather Belt
    $62.99
    FREE Domestic Ground Shipping over $99
  • Nocona Ostrich Print Overlay Concho Belt
    $46.99
    FREE Domestic Ground Shipping over $99
  • Nocona Women's Western Wide Concho Disk Belt
    $46.99
    FREE Domestic Ground Shipping over $99
  • Nocona Oval Concho Chain Belt
    $36.99
    FREE Domestic Ground Shipping over $99
  • Nocona Men's Ribbon Knot Cowboy Prayer Concho Belt
    $36.99
    FREE Domestic Ground Shipping over $99
  • Nocona Concho Braided Edge Leather Belt - Reg & Big
    $39.99
    FREE Domestic Ground Shipping over $99
  • Nocona Women's Croc Print and Concho Belt
    $62.99
    FREE Domestic Ground Shipping over $99
  • Nocona Men's Square Conchos Western Belt
    $77.99
    FREE Domestic Ground Shipping over $99
  • Nocona Men's Conchos Leather Western Belt
    $46.99
    FREE Domestic Ground Shipping over $99
  • Nocona Men's Leather Ribbon Overlay Western Belt
    $36.99
    FREE Domestic Ground Shipping over $99
  • Nocona Men's Laced Overlay Conchos Belt
    $36.99
    FREE Domestic Ground Shipping over $99
  • Nocona Men's Leather Laced Overlay Belt
    $36.99
    FREE Domestic Ground Shipping over $99
  • Nocona Men's Basketweave Star Concho Belt
    $82.99
    FREE Domestic Ground Shipping over $99
  • Nocona Men's Laced Ribbon Overlay Belt
    $36.99
    FREE Domestic Ground Shipping over $99
  • Nocona Men's Scalloped Rawhide Leather Belt
    $46.99
    FREE Domestic Ground Shipping over $99
  • Nocona Men's Top Hand Scalloped Overlay Belt
    $36.99
    FREE Domestic Ground Shipping over $99
  • Nocona Men's Embossed Diamond Belt
    $56.99
    FREE Domestic Ground Shipping over $99
  • Nocona Embellished Turquoise Cross Concho Belt
    $56.99
    FREE Domestic Ground Shipping over $99
  • Nocona Wide Chevron Stretch Belt
    $46.99
    FREE Domestic Ground Shipping over $99
  • Nocona Bling & Conchos Calf Hair Belt
    $76.99
    FREE Domestic Ground Shipping over $99

Nocona

Nocona Boot Company was founded by Enid Justin in 1925. Her goal was simple: to carry on her father's tradition of making quality western boots in the town he loved. Her father, H.J. Justin, settled in north Texas, in Nocona, along the old Chisholm Trail. He set up shop, creating custom-made boots for the cowboys that passed through on their way westward. Justin's location, next to the railroad, played a huge role in exposing the brand to a consistent stream of new customers.

In 1906, Enid started working in her father's shop. She dropped out of school at the age of twelve and worked full time apprenticing her father. She worked alongside him for the next twelve years and learned everything she could from him about crafting the finest quality boots the west had ever seen.

When her father died in 1918, the company split into two separately entities. Enid's brothers relocated Justin Boots to Fort Worth; Enid kept a handful of employees at her father's workshop in Nocona. Thus, the Nocona Boot Company was born.

The discovery of oil near Nocona gave Enid the idea to expand her product line to include work boots. They made a 16 inch "lace-up" boot that was tough enough to survive the oil fields.

Enid and her sister headed into west Texas in the mid-1920s to spread the word about Nocona Boot Company. It was a rough trip, and their Model T took quite a beating, but they were able to secure many new orders and gain new customers, making the trip a complete success.

Nocona spent the 1930s sponsoring Pony Express races from Nocona, Texas to San Francisco. The point of being involved in the race was to demonstrate just how durable and comfortable Nocona boots could be even in long-distance horse rides. It took twenty-three days for the fastest rider to make it from Nocona to California.

The brand continued to grow and gain a reputation as a high-quality boot maker in Texas and beyond. In 1981, Nocona Boot Company merged with the original Justin Boots, bringing the family business back together.