Ariat Men's Cowboy Boots


ARIAT'S BRAND STORY

** 22 Years Young **

Back in 1992, Ariat founders Beth Cross and Pam Parker set out to create a company based on a new way of thinking about footwear for riders. Originally focused on English equestrian footwear, they soon applied their innovations to Western footwear. Today, Ariat is America's number one Western performance footwear brand and the Official Boot of the PBR. Ariat may be a newcomer onto the boot scene, but they have quickly dominated the industry with their rugged style and unparalleled comfort.

** Made for work **

Ariat boots stand up to the harshest conditions by combining comfort with durability to meet the demands of today's farmers, ranchers, and workers. Ariat’s ATS (Advanced Torque Stability) boot technology ensures long-lasting comfort and plenty of support for tough tasks. The Rambler is the perfect example of Ariat’s no nonsense attitude towards style and performance. This bare bones Western style has inspired many imitations. However, none of them can hold a candle to the original. The turned-out seams, sharp square toe profile, and leather finish that only improves with age make the Rambler a unique and modern boot.

** More than just boots **

Ariat’s not just a dominant player in the boot world, they have applied the that same commitment to quality, performance, and style to create Ariat Denim. It’s not just a hit with us ordinary Joes: it’s also the go-to for some of Nashville's biggest like Josh Turner, Blake Shelton and Lyle Lovett.

** Keep your eyes peeled **

As truly modern bootmakers, Ariat is driven by world class design, innovation, and technology – always focused on delivering the highest-quality, authentic Western boots and clothing. Ariat’s classic styling and modern features are tailored for the horseman in the saddle, the cowboy in the spotlight, and every man looking for a reliable, stylish boot. In only 22 years Ariat has become the favorite of just about everybody and their grandma, and they plan on keepin’ it that way.

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ATS: Where Ariat Tech Begins

Ingenious and buck wild, Ariat burst onto the scene releasing boots with cutting edge technology. Introduced in 1995, Advanced Torque Stability (ATS) supports and cushions the foot as you move, promotes good posture, and reduces fatigue so that you can work, play, or rock all day. ATS features a moisture-wicking footbed, gel-cushioning for heel stabilization and support, and a composite forked shank for all-around stability. Ariat has since worked tirelessly to improve ATS and implement even more awesome features into their boots.

WorkHog: Comfort to a new level

The Men's WorkHog Saddle Pull-On Boot is a tenacious workboot with a rustler soul. To help you dominate even on the most grueling job, it’s outfitted with some of Ariat’s most advanced fit technology, like ATS Max. Improving on the original ATS design, the Max has little to no break-in period and provides durable support for the hardest, longest days. A gel-cushioned footbed with heel stabilizer delivers support and fast rebound, and the EVA mid-sole provides extra shock, absorption, and stability. To provide cool, dry comfort, the footbed is also moisture-wicking. The entire foot is supported by an extra-wide shank with forefoot and heel stabilizers for superior support and fatigue reduction.

Duratread & U-Turn

Ariat pulls out all the stops on the WorkHog, and they didn’t quit with just ATS MAX. The WorkHog outsole is their exclusive oil- and slip-resistant Duratread rubber. Designed for maximum wear resistance and ergonomic flexibility, the Duratread provides lasting performance, protection, and comfort. It’s also highly resistant to barnyard acids, oils, and slips. The WorkHog also features a real innovation in fit. Ariat’s U-Turn Entry System uses a flexible gore panel in the back of the shaft to allow the boots to pulled on and off with ease – regardless of your foot shape. Bang a U-ie, pull these bad boys on, and feel the difference.

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